Padel Business Connect asked me to create a brand that showcases their fresh and inclusive approach to networking.

They bring business owners, directors, and professionals
together for relaxed conversations through padel, the UK’s fastest-growing sport. Their goal was to move away from traditional, formal networking.

I designed the core identity, a badge, a set of icons, and a full brand package that captures the social energy of the game, focusing on teamwork, approachability, and connection. The final brand feels modern, welcoming, and memorable, and it works well both on and off the court.